Check back soon for details on World Innovation Forum 2011 additional opportunities.

PRE-FORUM INNOVATION FIELDTRIP  *Filled to Capacity!
June 7, 2010

  

The Pre-Forum Innovation Fieldtrip is a unique opportunity to see innovation in action at two leading companies: Pfizer & Virgin. This exclusive tour is led by experts from ?What If!, the world's largest independent innovation company.
 
The Innovation Fieldtrip is a full-day immersion designed for innovation leaders – but there’s limited space so reserve soon. You’ll visit Pfizer & Virgin at their U.S. headquarters, going behind the scenes to experience their innovation approach, process and culture.

Pfizer
Pfizer Inc. is the world's largest research-based pharmaceutical company, committed to applying science and global resources to improve health and well-being at every stage of life. You’ll visit Pfizer’s global headquarters and hear from the Vice President & Head of Innovation as well as the SVP of Strategy and Innovation on Pfizer’s approach to successfully building business innovation as a corporate strategy.

- The story of their radical transformation that began 2 ½ years ago
- How Pfizer is building a culture of innovation, sharing their key lessons learned
- An overview of their external networks, investments and partnerships in innovation

Virgin
Virgin is one of the most exciting brands in the world, with a reputation for excellence and a unique culture across its diverse range of businesses. The Virgin group encompasses transport, mobile, financial services, and leisure sectors just to name a few. Visit Virgin’s US corporate headquarters and hear their perspective on leveraging this powerful brand to innovate across platforms.

- How Virgin innovates across multiple platform capabilities and business models to grow new businesses
- The Virgin approach to innovation
- The brand point of view

After the company visits, the group will travel to ?What If!’s space in the East Village for an interactive group session on applying innovation back at your company, and they’ll end the day with a networking & cocktail reception.

When: Monday, June 7th   I   10am - 6pm
Where: New York City
Price: $750 per person  *Filled to Capacity

All fieldtrip registrations are subject to approval by HSM and ?What If!

For more details on this opportunity, please contact us at 866 711 4476.