How Today’s Technology is Defining Tomorrow’s Creator Economy

• The Internet bubble that opened this decade marked the end of the information revolution -- and the beginning of something much bigger, an age of personal media.

• It is a revolution we have been anticipating ever since McLuhan turned Media into a household word in the 1960s, but as typically happens, even this most anticipated of revolutions is arriving late, and in utterly unexpected ways. 

• Emergent personal media is atom-smashing cherished orders from jobs and careers, to business structures, politics and ultimately, the very shape of the global economy.

• The good news is that shape of the economy to come is quickly coming into view, presenting decisionmakers with a framework for navigating the uncertainties that so dominate this moment.

Paul Saffo is a forecaster and strategist with over two decades of experience exploring innovation and long-term technological change, as well as the practical impact both have on business and society. He is currently a Consulting Associate Professor at Stanford University.

Mr. Saffo was the founding Chairman of the Samsung Science Board and serves on a variety of other boards, including the Long Now Foundation and the Singapore National Research Foundation Science Advisory Board. He is an advisor to Red Planet Capital and 3i Venture Capital and has served as an advisor and Forum Fellow to the World Economic Forum. He is also a Fellow of the Royal Swedish Academy of Engineering Sciences.

A prolific writer, Saffo’s essays have appeared in numerous publications, including Harvard Business Review, Fortune, Wired, Los Angeles Times, Newsweek, The New York Times and The Washington Post. He holds degrees from Harvard College, Cambridge University and Stanford University.